The 2018 light fair international (LFI)  in Chicago was a grand event in the lighting industry. The exhibition was grandly held at McCormick Place in Chicago from May 8th to 10th of that year. Co - hosted by the Illuminating Engineering Society of North America and the International Association of Lighting Designers, it attracted global attention. The exhibition was on a large scale, drawing more than 5,500 exhibitors from all over the world. The exhibits were dazzling, with a wide variety of lamps, lighting fixtures, accessories, lighting control systems, etc., comprehensively covering the lighting industry chain. During the same period, over 200 hours of CEU/LU/HSW - accredited courses were held. The course content ranged from basic lighting knowledge to cutting - edge aspects such as intelligent lighting and LED cost control, meeting the needs of different professional levels. In addition, the selection of the LFI Innovation Award was highly anticipated. Many cutting - edge lighting products competed here. A host of special events provided a platform for lighting professionals to communicate and cooperate, promoting the innovative development of the industry.

At this highly anticipated LFI , the design and construction of Ruizi Technology's booth were entirely carried out by Ruler Exhibition. The professional team, focusing on the corporate brand image and integrating product selection, chose black and sophisticated gray as the primary colors. The gray, with an imitation cement texture, complemented the black industrial style, endowing the booth with a simple, elegant and composed appearance. At the entrance of the booth, wooden pendants were hung, adding a touch of warmth and naturalness to the otherwise austere atmosphere while highlighting the brand logo. In the display area, the brand story and concept were presented through posters, which was clear and intuitive. The hollow support structures on both sides of the booth expanded the field of vision, making the space appear spacious and transparent. By arranging the exhibits in an orderly manner, exhibitors could display their core products more intuitively, thus achieving the effect of efficiently promoting the brand value.

The design renderings are as follows:

Main material: Wooden baked paint;

on-site pictures

Shenzhen Ruizi Techonology Co., Ltd. was founded on August 9th, 2005. It is a highly influential enterprise in the optoelectronics field. Since its establishment, the company has been consistently dedicated to the research, development, production, and sales of lighting products. The company has assembled a high - quality and creative team. Its members come from various professional fields such as optoelectronic technology and materials science, providing a solid impetus for the continuous innovation of products. The product line is rich and diverse, covering numerous sub - fields including commercial lighting and home lighting. Commercial lighting products have the advantages of high brightness and precise light distribution, enabling the customization of ideal lighting solutions for large - scale venues such as shopping malls and office buildings. Home lighting appliances, while emphasizing energy conservation and environmental friendliness, also take into account design aesthetics, striving to create a warm and comfortable living environment for users.

Ruizi : https://www.ervan.cn

Shenzhen Ruler Exhibition Co., Ltd. is a professional service organization dedicated to the design, planning, production, and construction of exhibition activities both domestically and internationally. The company was established in 2013 with a registered capital of 10 million RMB; After 11 years of industry experience accumulation, the company has an experienced team in exhibition design and construction, providing professional and meticulous one-stop services to thousands of exhibitors with a rigorous work attitude from early planning and design, production and construction, on-site maintenance to exhibition dismantling.

Ruler Exhibition adheres to the service tenet of "hard work, pragmatic innovation, integrity and win-win", and insists on the goal of "building a world-class exhibition solution supplier"; A global service network has been formed, with "Hong Kong, Macao, Taiwan", "Pearl River Delta", and "Yangtze River Delta" as the main areas, supplemented by North America, Europe, the Middle East, Southeast Asia, and other regions. We have subsidiaries in Hong Kong and Thailand, as well as production factories and strategic partners in first tier cities in China, as well as in the United States, Europe, Southeast Asia, and other regions. With professional design skills, rich production experience, and honest professional ethics, we have provided acclaimed services to hundreds of clients in various fields. We have mainly served in the fields of IT, electronics, communication, printing, energy, finance, real estate, and medicine. Our designed and built exhibitions include the Hong Kong Electronics Show, Lighting Show, Gift Show, Beijing Financial Show, and CES in the United States LFI、 Medical Equipment Exhibition, Guangzhou Lighting Exhibition, Shenzhen Gift Exhibition, Shenzhen Home Textile Exhibition, High Tech Fair, as well as various domestic and international technology information summits and forums. Our main clients include: Intel, DJI, Qualcomm, Yutong Group, Excellent Real Estate, Skyworth Digital, Sunlight Lighting, Weibu, Mulinson, STMicroelectronics, and many other globally renowned listed companies, renowned both domestically and internationally.